Nú
LOGO DESIGN + PACKAGING DESIGN + VISUAL IDENTITY

Rooted in culture.
Refined by design.
Nú is a Ghanaian coconut water brand created to celebrate the beauty in simplicity, the strength in nature, and the richness of culture.
Born from the land, Nú is a tribute to Ghana’s natural abundance — but with a fresh perspective. It doesn’t just sit on the health shelf. It lives on coffee tables, skincare counters, and curated Instagram feeds.
Scope of Work
• Logo Design
• Colour & Typography System
• Visual Mood board
• Packaging Design Concepts
• Art Direction
When Nú came to OddMuse, the vision was clear:
Strip it back. Elevate it. Make it desirable.
The result is a visual identity inspired by minimalism, nature, and contemporary packaging trends. Nú was designed to look as clean as it tastes.
Everything from the logo to the visual direction captures simplicity with edge — the feeling of refined wellness in every drop. Soft neutrals, modern type, and intentional whitespace were used to evoke calm, luxury, and quiet confidence.
Now booking for June and beyond.
Limited spots available each month to give every project the attention it deserves.